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Edward boatman • apr 19th, 2022. Web the purpose of this document is outline style guidelines for new york university’s central social media accounts. Web a social media style guide is a documented depiction of your brand’s personality with a set of rules, including language, tonality, the grammar you use, as well as consistent design elements like color schemes and. A social media style guide is a tool that outlines the appearance and activity of your brand on your social media platforms.